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  • Writer's pictureVictoria Hall

What is information mapping?


What is information mapping?
What is information mapping?

In today's fast-paced world, we’re constantly bombarded with information from all directions. Whether we’re reading a manual, following a set of instructions, or trying to make sense of a complex topic, the sheer volume of information can be overwhelming. In such a scenario, information mapping comes to the rescue.


Information mapping is a powerful tool that can help us to organise and present information clearly and effectively. By breaking down complex information into smaller, more manageable chunks and then organising these chunks in a way that makes sense to the audience, we can make information easier to understand and remember.


The information mapping technique typically involves the use of visual aids such as diagrams, charts, and tables, as well as written explanations and instructions. The goal is to make the information easier to comprehend and to improve communication and decision-making.


One of the key benefits of information mapping is that it can help us to structure our thinking. When faced with a large amount of information, it can be challenging to know where to start. Information mapping provides a framework for organising information so that we can make sense of it.


Another benefit of information mapping is that it can help us to improve our communication skills. By using visual aids and clear, concise language, we can convey complex information in a way that is easy for others to understand. This can be particularly useful when trying to teach or explain a concept to someone who may not have the same level of expertise as we do.


Information mapping can be used in various contexts:


  • In technical writing, it can help us to create user manuals and instruction guides that are easy to follow.

  • In business communication, it can help us to present complex data in a way that is easy to understand and make decisions based on it.

  • In education and training, it can help us to teach complex concepts and ensure that students retain the information.


Information mapping is a powerful tool that can help us organise and present information clearly and effectively.

By breaking down complex information into smaller, more manageable chunks and then organising these chunks in a way that makes sense to the audience, we can make information easier to understand and remember.


If you’re trying to communicate about a complex concept, information mapping could help you explain things more simply and help those around you make better decisions.


If you’re interested in learning more about information mapping, take a look at your local university of college website and enrol in a course!


Communication expert Victoria Hall explains information mapping
Communication expert Victoria Hall explains information mapping

About Victoria Hall

Victoria believes that great communication has the power to change the world. She's passionate about helping organisations to lift their profiles, inspire action and achieve remarkable results by crafting and delivering their stories and messages in a clear, compelling and persuasive way. If you've got a question about communications, you can contact Victoria here or connect with her on LinkedIn.

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